A lot of new online store and businesses are being established each day. They are selling products from different categories and niches, with different offers and bargains to attract customers. If you are running an online business of your own, you need to be able to understand the way customers think to be able to attract them to make purchases on your ecommerce site. This is a lot easier if you are making online purchases yourself on a regular basis, since all you have to do is analyze your own decision making process on online purchases and implement points you see are making you come to the decision of making the purchase.
You may not notice this, but latest research proves that sites offering free shipping sell more products than sites that are not. Shipping costs may not be much at all, but people are considering free shipping as an emotional factor playing a huge part in making the decision to close the deal. Try visiting two online stores selling the same product — one with no shipping cost but slightly more expensive price tag and the other with shipping cost and lower price tag. Customers will generally opt for the one with no shipping cost even if the total cost is a couple of dollars lower for the site charging customers with shipping costs; psychologically or rather subconsciously, customers appreciate the store’s efforts to handle their shipping with no extra charges.
If you are not prepared to provide customers with free shipping offers, there are several alternatives you can take to enjoy similar effects. You can start with offering free shipping on large or bundled purchases; you will surely get more revenues so paying a little extra for your customer’s shipping and handling costs should not be a problem. You can also add the shipping and handling costs, or portions of them, to the price; make sure your products are still reasonably priced though, because some newbie internet marketers may think of adding the maximum amount of shipping charges – for the longest distance — they can find to their prices causing them to rise way above market average.
If you are looking for great free online shop service, visit OkeBro today. They offer ecommerce solution for all your needs. Make shop with easy, secure and fast.
Tidak ada komentar:
Posting Komentar